Charmilles planet

Taxibike
GE
Genève

Number of vehicles
2 bike-taxis

Type of campaign
Street Marketing

Printing
Partial production

Duration
1 day, 8 hours of Street Marketing

Dates
November 2019

Strategy
Free race offered to the Planète Charmilles center
Promote offers for Black Friday
Data collection via participation in a contest

Our results

57 races offered
97 people transported including 53 women, 32 men and 12 children

Discover more case studies

Geneva cellar
Vélo-taxi
GE
Genève
Approximately 600,000 visual contacts (estimate)
Shuttle and Mobile Advertising for Geneva Watch Days
Vélo-taxi
GE
Genève
Shuttle and Mobile Advertising for Geneva Watch Days
Bulgari
Vélo-taxi
GE
Genève
ZH
Zurich
450'000 estimated visual contacts