Alpina (Baselworld)

Taxibike
City: Basel
Number of vehicles: 3 bike-taxis
Type of campaign: Event
Duration: 6 days
Dates: March 2018
Strategy:
Transport for visitors to the Show
Presentation and possibility of trying out the new AlpinerX connected watch in vehicles

Our results

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Favarger
Vélo-taxi
GE
Genève
6,000 Favarger chocolates distributed
Geneva cellar
Vélo-taxi
GE
Genève
Approximately 600,000 visual contacts (estimate)
Rituals Winterthur
Vélo-taxi
ZH
Zurich
Visual contact (estimate): 30,000 People transported: 84