Street marketing

Taxibike
Switzerland

With an estimated impact of 300,000 visual contacts per month per vehicle and a unique presence in city centers, Welo’s Street Marketing draws all eyes to your brand.

Experiential marketing

Welo’s Street Marketing offers a sustainable solution to connect directly with your audience and deliver a memorable customer experience. Our bike taxis and tuk-tuks allow you to reach your customers throughout Switzerland with original and engaging brand activations. These marketing campaigns combine interactive content with a sensory experience to provide an authentic brand encounter, leaving a lasting impression on consumers.

Bring your brand to life in the heart of the city and drive foot traffic to your point of sale through the distribution of flyers, goodies, and samples. Our Drive-to-POS solution helps guide your customers directly to your store, while our staff can dress in your brand’s colors to showcase your offering in the best possible light.

Street marketing becomes an immersive communication tool, seamlessly integrated into a sustainable customer experience strategy. Contact us to boost your brand visibility with Welo.

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Leave a Positive and Emotional Mark

Welo is an advertising agency specializing in the organization of immersive and sustainable experiences. By tailoring each campaign to the specific expectations of your target audience, we ensure a truly memorable customer experience.

Thanks to this personalized approach, your brand can effectively communicate your offering directly to your customers—right where they are. Whether through immersive events, unique in-store activations, or interactive campaigns, street marketing strengthens customer loyalty, creates a powerful emotional connection, and fosters long-term engagement with your audience.

Discover our
case studies

L’Occitane
Vélo-taxi
GE
Genève
Street Marketing for the opening of the L’Occitane shop
Bulgari
Vélo-taxi
GE
Genève
ZH
Zurich
450’000 estimated visual contacts
Nespresso
Vélo-taxi
GE
Genève
ZH
Zurich
Visual contacts (estimate): 330’000

The strengths
of a street marketing campaign

Routes offered to your targets on your behalf

You can choose to offer the shopping to your store, or simply allow passengers to choose their destination.

The driver becomes an ambassador for your brand

They can be briefed on any message to pass on, information on your company, contests to be filled in, explanation of the product, etc. They can also be dressed in your colors and collect data on passengers.

Flyering, sampling, tasting

The driver can also give or have tested in the vehicle any product or flyer, but also outside the vehicle if the law allows.

Exact choice of vehicle positioning according to your strategy

Depending on the targets you are looking to reach, we position the vehicles in the most strategic locations.

Choice of target clientele to which trips are offered

Depending on your strategy, the drivers will offer free journeys to the standard profile that you have previously identified.

Link with social networks

Naturally, passengers post their experience on their accounts and continue to bring your campaign to life. We also recommend that you use the campaign to feed your content with videos, photos, stories. Before the campaign, you also have the possibility of creating engagement by creating a contest in which your followers will have to find the vehicles circulating in town, etc.

Sensory marketing

Reach your targets even more by creating a marketing environment. Music, perfume, ipad in vehicles, tasting, messages passed by the driver, you can touch all the senses of your targets.

Availability everywhere in Switzerland

In all the cities or all the villages of the country, we can move our vehicles and surprise the population with your marketing action. Increased impact in places where we are not yet present.

B2B campaign

Your target is professional, no problem! We offer solutions to reach your customers: shuttles around trade fairs, rides offered around the headquarters of target companies, etc.

Thanks to our Street Marketing campaigns, you will leave a positive and emotional mark on the hearts of your targets.

Comparative
campaigns

Mobile display

Unique presentation to increase the sympathy of your brand.

Street marketing

Offer a unique experience and reach your target’s heart.

Characteristics
Mobile advertising
Mobile and interactive advertising
Vehicle of emotions
Available cities
Geneva, Zurich and Basel.
All of Switzerland.
Strengths
Exceptional visibility
Presence in the city center
Appreciated by the population
Arouses curiosity
Interactive
Possibility of targeting
Tailor-made campaign
Offer including
Rental of advertising space for vehicles
Circulation of advertising in the city
Distribution of flyers or samples
Rides offered in your name
Uniform of drivers
Interaction with customers
Exact choice of geographic area and target