Favarger

Taxibike
GE
Genève

Number of vehicles
4 bike-Taxis

Type of campaign
Street marketing and mobile advertising

Duration
4 days, 5 hours / day of Street Marketing

Dates
December 2019

Strategy
• Free rides offered by Favarger downtown and to the store

• Chocolate tasting in the vehicles

• Flyering and distribution of chocolates in the street

• Drivers as brand ambassadors (dressing up…)

 

Our results

6,000 chocolates distributed
270,000 visual contacts

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Shuttle service to connect the train station to the congres center.